Reflect.

'How do I stand out as a clinician?' you wonder.

'Make content!' is what social media agencies will say.

'But it's all the same,' you reply.

'Do it anyway!' It's all about the algorithm!'

Don't ge...

About a year ago I wrote that there's high likelihood of NDIS collapse. I gave three main reasons:

1. Political/Optical
2. Financial
3. Organisational

A year later, it's looking like at least two of t...

You’re seeing 50 patients a week, everyday your calendar is booked out and you think you’ve made it as a clinic owner.

But your staff turnover is high.

You find yourself always thinking about work.

There was a recent article that came out from the Australian Physiotherapy Association that talked about the standard physiotherapy rate across Australia. One of the key findings was that physiotherap...

You've just finished an initial consultation and your patient is ready to begin their treatment plan next week.

When you explain the expected duration, which for the example of this blog, is six week...

A couple of weeks ago, I sat down with a couple of decision makers for a health business that does 20-million per year in revenue. If you're an aspiring clinic owner who feels inspired by a business t...

I just finished 6 weeks of clinic coaching and consulting with Elite Edge Physiotherapy in Sydney and by the end of our time together, we achieved an average increase of 20% in their weekly bookings. ...

It's wrong to sell in healthcare. 

It's wrong to have financial incentive in healthcare.

It's wrong to make money in healthcare.

If you're struggling with these thoughts, do you also struggle with....

'The best way to get your patients to spend more is to offer packages,' said some business guru who has never run a health business. 

I've consulted with multiple practises that have package offers b...

I don't like marketing...

It's so salesy...

It's all about showing off and that's not me...

But deep down you know marketing is important because when you look at your calendar...

There are empty ...

You're calculating your financial return for this year and made the stark realisation that your operational expenses are almost 1:1 with your revenue - with just a bit to spare. 

Sadly, this means th...

Thanks to my clickbait title, you might now be wondering 'I KNEW IT!'

But it's just clickbait. I don't believe AI will replace clinicians at all. I think AI will actually enhance the value of clinici...